Blog Archives

Three things to ask your email subscribers

Over the years I have created dozens of email signup forms, to help organizations build their email lists of supporters.  Often people want to ask the subscriber to give every last detail of their personal information: full name, address, phone

Posted in Email, Online advocacy, Twenty Minute Webbie

Email checklists: writing, designing and choosing a subject line

I have had the pleasure to work with the great crew at a Canadian environmental NGO over the last few weeks, assisting them with their broadcast email. The part of this work I enjoyed the most was creating a workshop

Posted in Email, The work I do, Workshops

Why you should pay to have someone send your e-mail

If you need to hire someone to send your e-mail, you probably need to go back to school or just get off the internet, right? After all, each of us sends and receives dozens or if unlucky, hundreds of emails

Posted in Email
I would love to hear from you
Get in touch by sending me an email.

I work from
The Centre for Social Innovation
215 Spadina Ave., Suite 400
Toronto, ON
M5C 2C7